The Event Management courses are the process of planning and coordinating the event is usually referred to as event planning which can include scheduling, budgeting, site selection, catering, logistics, arranging for speakers or entertainers, arranging decor, event security coordinating with third-party vendors, and emergency plans. Each event is different in its nature or process of planning and execution.
What is Event Management?
Event Management is the application of project management to the creation and development of small and big scale personal and corporate events. That will include events like fashion shows, award shows, weddings, trade shows, concerts, business conferences, ceremonies, exhibitions, birthday parties, etc.
Many industries, celebrities, and charitable organizations hold events in order to market labels, build business relationships, raise money, or celebrate achievements.
Required Skillsets for Event Management
In order to enter the event management field, one needs to have some skills, especially for those who want to start up their own business.
- Leadership qualities
- Marketing Skill
- Business development Skill
- Risk Management Skill
- Public Relationship Skill
- Budgeting Skill
- Organizational Skill
Event Management Courses and Duration
Event management is the type of field in which candidates have to organize an event. There are many universities that provide different courses for Event management. Courses can be of short-time or long-time duration. The event management course can be at various levels. So the type of event management course is Diploma, Degree, and certificate course.
1. Graduate Degree Courses
| Course | Duration |
|---|---|
| BBA in Event Management | 3 years |
| BBA in Event Management and Public Relation | 3 years |
| BA in Event Management | 3 years |
| BSc in Event Management | 3 years |
| BBA in Actuation Event Management | 3 years |
2. Post-Graduate Degree Courses
| Courses | Duration |
|---|---|
| MBA in Event Management | 2 years |
| MBA in Event Management and PR | 2 years |
| MA in Event Management | 2 years |
| MSc in Event Management | 2 years |
3. Diploma Courses
| Courses | Duration |
|---|---|
| Diploma in Event Management | 1 year |
| PGDM in Event Management | 2 years |
| PGP in Event Management and PR | 1 year |
| PG Diploma in Media Marketing and Event Management | 1 year |
| PG Diploma in Event Management | 1 year |
4. Certificate Courses
| Course | Duration |
|---|---|
| Certificate in Event Management | 3 months |
| Outdoors and Adventure Event Management | N/A |
| Fashion Event Management | N/A |
| Exhibition Management | N/A |
Eligibility Criteria
For the Graduate Degree course
The candidate is required to pass class 12th with any stream from any recognized board. A minimum of 50% is required at the 12th standard.
For PG Degree Course
The candidate is required to pass graduation with any subject from any recognized college. A minimum of 60% is mandatory in order to pursue an event management course at the postgraduate degree level. The experience will help you in getting a good college as well as a job.
For Diploma Courses
One who wants to pursue an undergraduate diploma needs to pass class 12th from a recognized board. For postgraduate diplomas, candidates need to pass an undergraduate diploma or if they have completed their bachelor’s degree then also they are eligible for an event management course.
Top College: Event Management
There is a number of Institutions that offer different event management courses. In order to get admission into the good college, you have to clear the national/state level entrance exam which will be discussed later. The Top Event Management colleges are-
- Amity Institute of Event Management, New Delhi
- National Institute of Event Management [NIEM], Mumbai
- National Academy of Event Management, Mumbai
- AIMS Institutes, Bangalore
- Apeejay Institutes of Mass communication, New Delhi
- International Institute of Event Management, Mumbai
- IIHM Dehradun Institute, Dehradun
- Institute of Mass Communication Film & Television Studies
- NIEM, Delhi
- Future Media School, Kolkata
- [ICEM] International Center Event Management Marketing, Delhi
- National Institute of Media Studies, Ahmedabad
- National Academy of Event Management and Development [NAEMD], Mumbai
- University Central Florida’s Rosen College of Hospitality Management
Admission Process
To get admission to the Event Management course, you need to pass entrance exams that are conducted for the respective courses. For MBA, PGDM, you can give entrance exams like CAT, MAT, CMAT, SNAP, MAH-CET, XAT, NMAT, etc. Some of the affiliated colleges conduct their own entrance exams. For some courses, universities take admission on merit basis. You can also pursue an integrated 5years MBA program.
Event Management Course Syllabus
Event Management course curriculum will definitely depend on the type (level) of course. So, it will vary from college to college. Some of thee common topics that will be taught in the Event Management course after 12th are given below:
BBA in Event Management
| Management Process | Women’s Rights |
| Business Communication | Human Resource Management |
| English | PC Software (MS Office) theory |
| Second Language | Special Events (wedding planning and live events) |
| Financial Accountant | General awareness |
| Environmental Studies | Event Team and Crew Management |
| Organizational Behaviour | Brand Management |
| Economics for Executives | Special Events (MICE and Corporate Events) |
| Value Education-Human Rights | Skill Based subjects- Campus to corporate |
| Advertising management for services | Entrepreneurship and Project Management |
| Marketing Management | Public Relation |
| Event Marketing and Sponsorships | Media management |
| Introduction to Event Management and PR | Tourism Marketing |
| Event Management Planning | Skill Based Subject Soft Skills for Business |
| Event Production Process | Skill-based Subject-Communication Skill |
MBA Event Management
| Economics and Management Decisions | Organisational Behavior |
| Qualitative Technique | Business communication and negotiation Skills |
| Marketing Managements | Advertising Management |
| Event Marketing Campaign | Budgeting and costing of events |
| sales Promotion and Brand Management | Principals of Event Management |
| Financial Accounting | Consumer Behaviour and Brand Management |
| Research Methodology and Applied Statistics | Human Resource Management |
| IT for Event Management | Marketing Communication for Special Events |
| Event Planning | Media Economics |
| Event Production and logistics | Management Information systems |
| Event Management (corporate and social) | Cross- Cultural Management |
| Entrepreneurship | Event Risk Management |
Career Prospects
Event Management is one of the newest/modern career fields. Therefore, nobody wants to go to this new type of course. Just because not many students go for it. Mostly, students prefer to do BTech, BCA, MBBS, BCom, BA, etc. which is a traditional course. And usually, they do not want to take any type of risk by choosing a new course for their future.
Event Management is a job-oriented course. An event manager is a professional who plans, conceptualizes, organize, and then executes the events. If you are interested in the business you can establish your own company or startup your business. There are plenty of opportunities from where you can start your business. Example- Birthday Parties, Weddings, Anniversary party, Religious functions, corporate events, conferences, Fashion, and cultural shows.
Some programs include an internship. The students with skill and good marks get easily placed at some renowned/popular event management companies like
- E-Factor
- Fountainhead
- Wizcraft
- Sita Conferences
- Cineyug
- Percept D Mark
- Sercon
- Top-Notch Media and production Houses
- Tafcon Group
- Cox and Kings
- 360 degrees
- DNA Networks Pvt. Ltd.
- TCI consultancy Services & ‘e’ Events
Job Profiles
A creative attitude and the skill to manage are the main ingredients of getting into the event management industry.
As a private or corporate event manager, you can specialize in a particular type of event or work on a variety of different events. Here the list of different job roles given that can be after completing the event management course.
Event Manager
Event organizer
Wedding Planner
Corporate Event Planner
Event Coordinator
Exhibition organizer
State Decorator
Marketing Manager
Logistic Manager
Event Accounts Manager
How do you start your career as an Event Manager?
So you have decided to start your career as an event manager. Firstly, there is no minimum qualification is required to become an event manager. Candidate with strong organizational skills and excellent public relations skills can enter into the industry. Hence, if you have decided to undertake a qualification to prove your talent and knowledge on your CV then there are various professional courses available at ug and pg level that we have seen in this article.
Qualifications are used to help you with event management theory, but the essential thing is your work experience. Even with qualification still you need work experience in the industry to make you a more attractive and well-rounded candidate.
Tips to help you to start your career in Event Management
- Be Creative at the interview
- Understand which events the company is right for you.
- Network- Social Media makes networking easier than before.
- Work Experience- Do Event Management apprenticeship, internship, or university placement
- Up to date with market Trends
Event management course